CareerBuilder Adds More Unit-Pricing, This Time for Performance

Supermarket Shelves

CareerBuilder added another component to what’s shaping up to be a newly granular approach to pricing. After launching Pay Per Resume pricing in August, the company said it will now offer a Pay for Performance option, as well.

Performance-based pricing will align costs with outcomes, CareerBuilder said, and allow employers to better optimize their hiring strategies. The approach “ensures organizations pay only when real, measurable results are achieved.”  

Pay For Performance offers:

  • Pay for results, which charges based on outcomes delivered.
  • Greater flexibility allows customers to align their recruiting strategies with evolving business objectives, and also make adjustments to improve efficiency.
  • Lower costs allow employers to tie charges to results, reduces upfront fees and provides more control over how a customer’s budget is applied. 

“Our new performance-based solutions represent a paradigm shift in how we partner with businesses, aligning our success with theirs,” said CareerBuilder CEO Jeff Furman.

In Search of Better Pricing

When launching its Pay Per Resume option, CareerBuilder said the approach would make the hiring process more efficient and cost-effective. It was designed to provide businesses with “an affordable and flexible alternative to traditional recruitment fees,” the company explained.

CareerBuilder’s not the first company to edge into a pricing scheme based on something besides clicks. In 2022, Indeed said it would begin converting all of its customers to a pay for application model, but backed off after complaints from customers, especially small and medium-sized businesses, who said the approach was turning out to be more expensive.

In April, Indeed said it would hold off on a full transition in order to proceed more slowly. At the same time, the company maintained the pay-per-application model was the most beneficial to customers.

Research from Indeed Research shows that 52% of employers preferred a pay for results pricing model over pay for click (22%) or a per-post flat fee (22%). 

Image: iStock

Previous articleTalent Platform PowertoFly Adds Candidate Search to DEIB Product
Next articleThe Nation’s Largest Cannabis PIN Debit Processor Goes Down, as Card Brands Move Toward Terminating All PIN Debit Processors