SocialChorus Extends Office 365 Integration to Microsoft Teams

Employee communications platform SocialChorus is launching new integrations with Microsoft Office 365, including capabilities for Microsoft Teams.

The new tools allow users of SocialChorus Studio to distribute information across three Microsoft products—Outlook, Sharepoint and Teams. The product provides a central point of publishing that allows users to target and re-target content across the products—what SharePoint calls “employee endpoints.” It also provides unified insights and analytics, the company said.

Put another way, the integrations provide users with more flexibility by allowing users to receive information on whichever channel they prefer. In addition, the company said users can share content via digital signage or through other digital workspaces.

Analytics will provide data by employee group, location and function across all endpoints, along with the ability to track individual initiatives. Predictive capabilities provides intelligence about which endpoint works best for each employee group.

SocialChorus and Analytics

SocialChorus has been paying increasing attention to the use of analytics within its  product suite. In October, the company launched Analyze, an enterprise tool that measures the effectiveness of employee communications within the organization.

Analyze is designed to help tame the challenge of delivering communications across a workforce that’s increasingly dispersed and changing demographically. Effective communications, SocialChorus believes, is especially important for companies planning to take a stab at digital transformation. “Even if organizations acquire more tools to satisfy their workforce’s needs, measurement of the impact of internal communications across these tools has been lacking,” the company said at the time Analyze was introduced.

SocialChorus’s integration with SharePoint was introduced in January 2019. As with the Teams integration, it allows organizations to publish information from one place. Using the company’s Content Amplifier, users can embed a SocialChorus feed into any SharePoint mechanism that supports an iframe or embed script.

SocialChorus will hold its fifth annual FutureComms conference on April 29 and 30, 2020, in New York City. 

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Image: SocialChorus