PeopleFluent Reaches Out to Mid-Sized Employers With New Packages

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PeopleFluent said it’s expanding its solutions to serve smaller companies, specifically those with between 1,000 and 5,000 employees.

To date, PeopleFluent has targeted companies with more than 5,000 workers and large HR teams. Smaller customers—whom PeopleFluent refers to as “mid-market”—can have tools preconfigured in order to reduce deployment time from several months to several weeks, the company said.

.@PeopleFluent expands solutions to serve smaller companies, meaning those with 1K-5K employees. #HR #HRTech #HRTribe Share on X

All of the available applications are cloud-based and include options for support and managed services. They’ll be sold as standalone solutions or bundled according to each customer’s needs as dictated by issues such as organization size, business requirements and specific challenges the customer wants to address.

PeopleFluent’s suite includes software for recruiting performance management, succession planning, compensation and learning. Managing Director Stephen Bruce said the mid-market products are designed to make sophisticated features easy to use. “Through a robust set of user-friendly administrative tools, our solutions have the flexibility required to adapt to those needs and strategies,” he said.

PeopleFluent’s Not Alone

A number of enterprise-focused HCM technology vendors have been moving into mid-sized and SMB market over the last several years. Some have taken PeopleFluent’s approach to tweak their traditional offerings for smaller companies, while others have either quietly broadened their sales efforts or opened their doors to SMBs that have approached them. We’ve spoken with a number of companies with headcounts in the low hundreds that are using solutions from the likes of Ultimate Software and SAP SuccessFactors.

This makes perfect sense. A variety of reports indicate that changing workplace dynamics—such as the adoption of remote work and growing use of automation and contingent workers—will continue to push smaller companies to increase their use of technology. For example, a recent report by JazzHR and Verified First said SMBs are making more use of recruiting software.

At the same time, these employers are becoming more sophisticated in their demands. JazzHR and Verified First nearly half of the companies they surveyed were unhappy with their ATS and wanted to see better integration with their HR systems.

Another vendor that’s been actively reaching out to smaller companies is Cornerstone OnDemand. In April, the company offered SMBs a free trial of its PiiQ LMS. In September, it announced Cornerstone Frontline, a recruiting tool for supervisors seeking customer-facing workers and acquired Workpop, a recruiting tool for smaller service companies.

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